Tracey Mahony ~ Lecturer - Marketing

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Tracey Mahony Mrs Tracey Mahony Lecturer - Marketing College of Business, Law & Governance James Cook University Web

Tracey Mahony is a lecturer in Marketing at James Cook University.  Amongst her qualifications are a Detective Appointment (QPS), Bachelor of Law (QUT) and Masters of Business Administration – Masters of Professional Accounting (JCU).  Her research focuses on the role of technology in regional economic development, business strategy and the utopian concept of using social media for social good.  In keeping with these research interests, Tracey’s PhD (Commerce-Marketing) examines the adoption of marketing communications technology by regional small business for advancing economic development.  

researcher 2019-07-09T09:20:38 +10:00

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