Surveys of members of the general public collected on Waikiki Beach, Hawaii, and participants in One Ocean Diving's shark ecotourism program. Surveys evaluated respondents:
- Previous participation in conservation and other environmental activities
- Self-percieved knowledge of shark ecology
- Attitudes towards sharks
- Intentions to engage in shark conservation in the future
- Experience on the shark tour (tour participants only)
Survey data was used in the publication: Sutcliffe, S. R., & Barnes, M. L. (2018). The role of shark ecotourism in conservation behaviour: Evidence from Hawaii. Marine Policy, 97, 27-33.