Kim Lim’s research seeks to create actionable interventions with impact to create sustainable and behavioral changes concerning the most pressing issues in organizations. His research interests lie primarily in contemporary issues such as on future of work, employee attitudes, and employee behaviors. He also investigates consumer behavior across different contexts such as technology adoption, hospitality, and tourism. Kim Lim is an avid publisher and a regular reviewer in several ABDC/SSCI indexed journals including the British Food Journal, the European Business Review, and the Asia Pacific Journal of Marketing and Logistics (see "Google Scholar" for a complete listing). He also sits on the editorial committee of journals such as the Journal of Global Responsibilities, Kim Lim is also an accredited professional member of the Singapore Human Resource Institute and the Society of Industrial and Organisational Psychology. Other than empirical research, Kim Lim has been commissioned with several applied research from government agencies to private organizations. He has also been invited as a speaker to several regional conferences sharing his insights on tourism trends, employment trends, and the future of work (see "Honours" for more information). Prior to teaching, Kim Lim spent more than 10 years in the public sector where his expertise lies in the full spectrum of HR work, doing operational HR, strategic HR, and national-level HR policy work.

Students who are interested to pursue a PhD or any Higher Degree in Research at James Cook University Singapore under my supervision may choose to develop and lead a project in any areas listed below:

Smart technologies, artificial intelligence, robotics, and algorithms (STARA) on work - Focusing on how STARA is transforming various aspects of work, such as job automation, skill requirements, employees' perception of work, and organizational dynamics. Projects in this field may investigate the impact of STARA on employment, job satisfaction, productivity, and the ethical implications of STARA in the workplace.

Meaning of work - Focusing on understanding the concept of work and its meaning to individuals and society. Projects in this area may explore how individuals find purpose and satisfaction in their work, the relationship between work and personal identity, and the influence of cultural and societal factors on the perception of work.

Future of work -  Focusing on the anticipated changes and trends in the world of work due to various factors such as technological advancements, globalization, demographic shifts, and social and economic transformations. Projects in this field may examine topics such as the gig economy, remote work, skill requirements for future jobs, and others.

Tourists' behavior -  Focusing on understanding and analyzing the behavior of tourists, including their motivations, preferences, decision-making processes, and experiences. 

  • BU1105: Professional and Academic Skills for Business (Level 1; SIN)
  • LB5235: Applied Research Project (Level 5; SIN)
  • LB5304: Contemporary Issues in Human Resource Management (Level 5; SIN)
  • LB5402: Performance Management and Appraisal (Level 5; SIN)
  • Organisational/Industrial psychology; Consumer behaviour
  • 2020 to 2022 - Assistant Professor, BNU-HKBU United International College (China)
  • 2019 to 2021 - Post-doctoral, Human Capital Leadership Institute (Singapore)
  • 2013 to 2015 - Lecturer, Singapore Polytechnic (Singapore)
  • 2003 to 2012 - Various HR positions, Singapore's Public Sector (Singapore)
Research Disciplines
Socio-Economic Objectives
  • 2023 - JCUS Early Career Researcher Award
  • 2022 - Emerald Literati Award for Outstanding Reviewer for journal - "Young Consumer"
  • 2021 - Young Researcher Award for 2021 (in Asia region) by Emerald Publishing
  • 2020 - Best paper award at the 2020 International Sport and Tourism Conference organised by Sport Tourism Association in Taiwan.
  • 2018 - Outstanding paper award at the 2018 QS Subject Focus Summit on Hospitality and Tourism organised by QS Quacquarelli Symonds Asia.
  • 2019 - Professional member, Society for Industrial and Organisational Psychology
  • 2016 - Professional member, Singapore Human Resources Institute
  • 2022 - Principal investigator for project "Drivers and derailers of country music festival " commissioned by the Ministry of Tourism, Creative Industry and Performing Arts Sarawak
  • 2022 - Co-investigator for project "It is OK not to be OK: The challenges and digital wellbeing of learners’ online learning experience" commissioned by Association of Singapore Attractions, Singapore
  • 2022 - Principal investigator for project "Work family enrichment of remote working: The roles of basic psychological needs, meaningful work and cognitive flexibility" commissioned by the Attractions, Resorts & Entertainment Union, Singapore
  • 2022 - Co-investigator for project "Study on Influencing Factors of urban residents' waste classification behavior " commissioned by Zhuhai Da Heng Qin (China's state-owned enterprise)
  • 2022 - Co-investigator for project "Effect of robotisation on hospitality industry " commissioned by Far East Hospitality Group
  • 2021 - Speaker for “Research Output Presentation - IMRAD” organised by the Philippine Christian University, on July 18, 2021.
  • 2021 - Keynote speaker for “The International Conference on Post-Pandemic Society” organized by Paramadina University and Research Synergy Foundation on November 10, 2021
  • 2021 - Speaker for “Rebuilding Tourism for the Future through Sustainable Development” organised by Sarawak’s Ministry of Tourism Arts and Culture, on May 27-28, 2021.
  • 2020 - Speaker for “Literature Review: What works and what does not” organised by the Philippines Pampanga Research Education Organization, on August 29, 2020.
  • 2020 - Panel speaker for “Human Capital Prisms: Shedding Light on “What’s Next” for a Changing Workplace” organised by the Singapore Chinese Chamber of Commerce & Industry, on June 11, 2020.

These are the most recent publications associated with this author. To see a detailed profile of all publications stored at JCU, visit ResearchOnline@JCU. Hover over Altmetrics badges to see social impact.

Journal Articles

ResearchOnline@JCU stores 40+ research outputs authored by Dr Kim Lim Tan from 2019 onwards.


Advisory Accreditation: I can be on your Advisory Panel as a Primary or Secondary Advisor.

These Higher Degree Research projects are either current or by students who have completed their studies within the past 5 years at JCU. Linked titles show theses available within ResearchOnline@JCU.

  • Determinants of electric vehicle adoption in rural China: A multi-dimensional analysis (PhD , Secondary Advisor)
  • Customer citizenship behavior (CCB), customer switching intention and the mediating role of customer engagement in hotel corporate social responsibility (CSR) initiatives. A case study in Phu Quoc hotels (PhD , Primary Advisor)
  • Exploring the Dynamics of AI Adoption in the Social Service Sector: Psychological Perceptions, Sector-Specific Variations, and Impacts on employee efficiency and client engagement (PhD , Primary Advisor)

The map shows research collaborations by institution from the past 7 years.
Note: Map points are indicative of the countries or states that institutions are associated with.

  • 5+ collaborations
  • 4 collaborations
  • 3 collaborations
  • 2 collaborations
  • 1 collaboration
  • Indicates the Tropics (Torrid Zone)

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